November 19th, 2008
The Design Process
by Justin Hastings
In the HB creative department, we are constantly working through different stages of our design process. Typically, this starts with a discussion amongst our design team and the client. After defining clear next steps, our creative team gathers for a brainstorm and begins to conceptualize designs.
Recently, we worked with the Marino Center for Integrative Health to introduce a new brand to its constituents. Through new company messaging, a monthly newsletter, on-site signage, a revamped website, and stationery, Marino has upgraded its look and feel to match its first-rate patient services. A brief gallery shows some of our logo developments.
For more about process, check out this post from one of my favorite bloggers: David Airey.

January 22nd, 2009 at 7:21 am
Thanks for sharing the David Airey blog Justin. Lucky enough to sometimes watch the logo design process from the sidelines, David’s post fascinated me.